ELEMIS
We worked with global British skincare brand ELEMIS to support the in-house social media team. During that time, we managed the social content calendar across the key channels, ensuring content reflected the UK omnichannel experience and amplified the brand, in order to support key business objectives. We produced content directly and briefed the in-house Creative team/external agencies to fulfil requirements for owned social content. We worked collaboratively with Head of Social Content, and the entire marketing team to develop brand, campaign and product social strategies. We shared our thoughts and insights on the current BO and actions to be taken and presented a strategy deck containing suggestions for new content pillars to test, competitor analysis, growth opportunities and key dates to consider throughout the year.
We managed the daily scheduling of both Instagram & Facebook UK & Ireland, created and edited in-app content and crafted compelling captions. In addition to planning the social feed, we were also responsible for running the ELEMIS Skinsider programme which saw its biggest growth whilst under our management. Other duties included day to day community management, producing monthly reports for leadership with clear actionable takeaways and recommendations for growth and working with the wider marketing team to support on any other project requirements in the social calendar.
SERVICES: Social Media Management, Influencer Programme, Community Management, Design Assets.
